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Country Road Group
Question 01
A major retailer wants to stock last season's collection at a 70% discount. How would you protect the brand while managing excess inventory?
Correct Answer 01
A major retailer wants to stock last season's collection at a 70% discount. How would you protect the brand while managing excess inventory?
Propose a curated selection of timeless pieces at a moderate discount through our outlet channels to maintain brand positioning while reducing inventory.
Question 02
Your team presents designs that don't align with Country Road's natural simplicity aesthetic. How do you redirect while maintaining creativity?
Correct Answer 02
Your team presents designs that don't align with Country Road's natural simplicity aesthetic. How do you redirect while maintaining creativity?
Workshop the designs to incorporate signature minimalist elements while preserving innovative aspects, referencing successful past collections as examples.
Question 03
Sustainable materials are delayed, impacting next collection's timeline. How do you maintain eco-commitment while meeting deadlines?
Correct Answer 02
Sustainable materials are delayed, impacting next collection's timeline. How do you maintain eco-commitment while meeting deadlines?
Source alternative certified sustainable materials locally, prioritizing core pieces while adjusting the collection schedule to maintain quality standards.
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